Privacy Policy

Last Updated: September 14, 2026

Basnett Plumbing, Heating, A/C & Electrical (“Basnett,” “we,” “us,” or “our”) respects your privacy and is committed to protecting the personal information you provide to us.

This Privacy Policy explains how we collect, use, disclose, and protect information when you visit our website, request or receive services from us, submit a form, communicate with us, or participate in our email or SMS/text messaging programs.

By using our website or providing information to us, you acknowledge the practices described in this Privacy Policy.

Information We Collect

We may collect personal information that you voluntarily provide to us, including:

  • Name
  • Email address
  • Telephone and mobile phone number
  • Mailing or service address
  • Information submitted through website forms
  • Appointment and scheduling information
  • Service and equipment information
  • Estimates and service requests
  • Customer-service communications
  • Communication preferences
  • Email and SMS consent information
  • Other information you choose to provide

If you are an existing or former customer, we may also maintain information relating to services performed, equipment installed or serviced, estimates, appointments, maintenance history, memberships or service plans, and other aspects of our customer relationship.

Information Collected Automatically

When you visit our website, certain information may be collected automatically through cookies and similar technologies.

This may include information such as your browser type, device type, IP address, pages viewed, referring website, approximate geographic area, time spent on the website, interactions with website features, and other website usage information.

We may use analytics, advertising, and measurement technologies to understand how visitors use our website, evaluate the effectiveness of our advertising and marketing, improve our website, and provide more relevant communications.

How We Use Your Information

We may use information we collect to:

  • Respond to inquiries and service requests
  • Schedule and manage appointments
  • Provide plumbing, heating, air-conditioning, electrical, and related services
  • Provide estimates and follow up on requested services
  • Communicate regarding appointments and scheduled work
  • Provide customer support
  • Maintain customer and service records
  • Provide maintenance and equipment reminders
  • Administer memberships and maintenance plans
  • Inform customers about products and services that may be relevant to them
  • Send email communications where permitted
  • Send SMS/text messages when appropriate consent has been obtained
  • Provide special offers and promotions
  • Improve our services and customer experience
  • Analyze website and marketing performance
  • Prevent fraud, misuse, and security incidents
  • Comply with legal and regulatory obligations

We may use information from previous services and interactions with Basnett to make our communications more useful and relevant to our customers.

Email Communications

If you provide your email address, we may use it to communicate with you regarding inquiries, appointments, services, estimates, maintenance, customer-service matters, and other aspects of your relationship with Basnett.

Where permitted by law and consistent with your communication preferences, we may also send email communications regarding services, maintenance plans, products, special offers, promotions, and other information we believe may be relevant to you.

Marketing emails contain an unsubscribe mechanism. You may unsubscribe from marketing emails at any time by following the unsubscribe instructions contained in the message.

Unsubscribing from marketing emails does not necessarily prevent us from sending transactional or service-related communications concerning services you have requested or an existing customer relationship.

SMS/Text Messaging Privacy

Basnett may offer customers the opportunity to receive communications through SMS/text messaging.

If you provide your mobile telephone number and affirmatively consent to receive SMS/text messages from Basnett, we may send messages consistent with the consent you provided.

Messages may include:

  • Appointment confirmations and reminders
  • Scheduling information
  • Service updates
  • Maintenance reminders
  • Membership or maintenance-plan information
  • Estimate and service follow-ups
  • Customer-service communications
  • Special offers
  • Promotions
  • Other marketing communications

Message frequency varies. Message and data rates may apply.

Consent to receive marketing text messages is not a condition of purchasing goods or services from Basnett.

Providing your telephone number does not, by itself, constitute consent to receive marketing SMS messages.

You may opt out of SMS communications at any time by replying STOP to a Basnett text message. For assistance, reply HELP or contact us directly.

Mobile Information and SMS Consent

We do not sell, rent, or share mobile telephone numbers, SMS opt-in information, or SMS consent information with third parties or affiliates for their own marketing or promotional purposes.

We may disclose information to service providers that assist us in operating our business and delivering communications, but only as reasonably necessary for them to provide services on our behalf and subject to applicable privacy and confidentiality requirements.

SMS opt-in information and consent will not be shared with third parties for their own marketing purposes.

How We Share Information

Basnett does not sell or rent your personal information.

We may share information with trusted service providers and vendors that perform services on our behalf, such as website hosting, scheduling, customer relationship management, communications, email delivery, SMS delivery, payment processing, analytics, advertising, and other business operations.

These providers may access personal information only as reasonably necessary to perform services for Basnett and are expected to handle that information appropriately.

We may also disclose information when reasonably necessary to:

  • Comply with applicable laws or legal processes
  • Respond to lawful requests from government authorities
  • Protect the rights, safety, and property of Basnett, our customers, or others
  • Investigate fraud, security issues, or misuse
  • Enforce agreements or policies
  • Facilitate a merger, acquisition, financing, sale, or other business transaction, subject to applicable law

Notwithstanding the above, mobile information and SMS consent information will not be shared with third parties or affiliates for their own marketing or promotional purposes.

Cookies and Tracking Technologies

Our website may use cookies, pixels, analytics tools, and similar technologies to operate the website, understand visitor behavior, measure advertising and marketing performance, and improve the customer experience.

Cookies are small data files stored on your device. Depending on your browser and device settings, you may be able to block or delete cookies.

Disabling certain cookies may affect the functionality of portions of the website.

Advertising and Analytics

We may use third-party analytics and advertising services to help us understand website traffic, measure advertising effectiveness, and improve our marketing.

These services may use cookies, pixels, or similar technologies to collect information about interactions with our website and advertisements.

Information collected through these technologies is governed by this Privacy Policy as applicable to Basnett and may also be subject to the privacy policies of the applicable service providers.

Data Security

We take reasonable administrative, technical, and organizational measures designed to protect personal information against unauthorized access, loss, misuse, alteration, or disclosure.

However, no website, electronic communication, database, or method of transmitting information over the internet can be guaranteed to be completely secure. Accordingly, we cannot guarantee absolute security.

Data Retention

We may retain personal information for as long as reasonably necessary to provide services, maintain business and customer records, fulfill the purposes described in this Privacy Policy, resolve disputes, enforce agreements, and comply with applicable legal, accounting, and regulatory obligations.

Retention periods may vary depending on the type of information and the reason it was collected.

Your Choices

You may contact us to request information about the personal information we maintain about you or to request that certain information be corrected or updated.

You may also ask us to stop certain marketing communications.

To unsubscribe from marketing email communications, use the unsubscribe link contained in the email.

To opt out of SMS/text communications, reply STOP to a Basnett text message.

Certain transactional, appointment, account, or service-related communications may continue where necessary to provide services you requested or where otherwise permitted by law.

Children's Privacy

Our website and services are intended for homeowners, property owners, and other adults seeking home services and are not directed toward children.

We do not knowingly collect personal information from children under 13 through our website for marketing purposes.

If we learn that we have inadvertently collected personal information from a child in circumstances where such collection is prohibited, we will take reasonable steps to delete it.

Third-Party Websites

Our website may contain links to websites or services operated by third parties.

Basnett is not responsible for the privacy practices, security, or content of third-party websites. We encourage you to review the privacy policies of third-party websites before providing personal information.

Changes to This Privacy Policy

We may update this Privacy Policy periodically to reflect changes to our business practices, technologies, services, or legal requirements.

When changes are made, we will update the “Last Updated” date at the top of this page.

We encourage you to review this Privacy Policy periodically.

Contact Us

If you have questions regarding this Privacy Policy or our privacy practices, please contact:

Basnett Plumbing, Heating, A/C & Electrical
438 King Street
Littleton, MA 01460

Mailing Address:
P.O. Box 1425
Littleton, MA 01460

Phone: 978-431-2906